At Foundry 360, we use Science & Art to Capture the Hearts of our clients’ consumers. While being a catchy phrase, it’s also a real formula that we deploy to keep our content fresh, relevant, and successful.
As an agency, we are in a unique position because of our access to millions of consumer insights taken from our parent company, Dotdash Meredith, America’s largest publisher. That, combined with years of award-winning content creation expertise, has helped countless brands elevate their storytelling, visual identity, and consumer connections.
Now, what do we mean by “Science”, “Art” and “Capturing the consumer's Heart”?
Glad you asked! Below you'll find just some of the elements that underpin our formula:
The Science: Data First Mentality
- DDM 1st Part Data
- Client Supplied Data
- SEO/Search & Marketplace Data
The Art: Content for Humans by Humans
- Journalists — Not Copy Writers
- Storytelling Expertise
- Experts in Development of Visual Vocabularies
Capturing the Heart: Driving the Outcomes Your Business Requires
- Build Consumer Trust
- Foster Consumer Loyalty
- Accelerate Conversions
Reach out so we can share with you how Science & Art can Capture the Heart of you consumers!