About Inclusive Content Marketing Strategy
Finally, brands can tap into a single partner that builds inclusive customer experience design strategy with insights that inform award-winning content at scale.
Foundry 360 and Reframe have joined forces to offer brands a holistic approach - covering inclusive experience design strategy, content development and activation - to deliver inclusive experiences with audience-first content that modernizes the outdated practice of separate “general market and multicultural marketing”.
Our approach and strategy will help your brand develop a more culturally inclusive, authentic voice that is modern and audience-centric, driven by strategy and insights to evoke action and sustainable change. Importantly, our proprietary methodology focuses on business results creating a win-win for businesses and consumers alike.
Benefits of Inclusive Content Marketing
- An expanding addressable market to boost revenue potential and maximize your marketing budget
- Strategic positioning and unified, inclusive brand messaging to create a stronger brand loyalty and trust
- Expert content programs that strategically and effectively create content and channels built on self-identification
- Sustainable change from the top down to inspire employee retention & acquisition
Inclusive Content Strategy Development Services
- Our “Brand as Publisher” methodology was founded upon an insights-driven content development approach to serve your customers’ needs and drive business outcomes.
- Cross-Channel marketing strategies and activations for our clients’ owned and operated channels.
- A brief list of our services includes:
- Content Audit
- Competitive Analysis
- Social Listening
- Persona Development
- Right to Voice
- Content Pillars
- Editorial/Channel Planning
- Organizational and Technical Architecture
- Measurement, Analytics, and ROI
- Cultural Strategy translates insights from different aspects of the business problem into a single strategy.
- Inclusive Customer Experience Design & Engagement Strategy offers a modern marketplace design based on culturally inclusive insights throughout the customer journey.
- Inclusive Customer Experience Design & Engagement Plan helps your brand deploy a fully integrated plan where creativity and content is the inspiration for shifting your customer’s attitudes and behaviors. Persona & Segment Development Reframe Movement Idea™ & Concept
Please reach out to us for more information.