Our Content Can Do That
Why Consumers Want Brands to Speak to Purpose—Not Just Product
Kudos to brands who, at the very start of the pandemic, executed a pivot away from the promotional and toward the practical.
Meredith surveys moms about what they love—and do not love—about branded messaging during the pandemic.
Rapid response content becomes critical at a time of changing consumer needs.
How COVID-19 is forcing marketers to adapt their content and campaigns.
“Great idea. But how are we going to actually make the content?”